Carl Cunard β€” Instagram profile photo

Carl Cunard βœ“ Verified

@carlcunard

Lifestyle Influencers

We are not doing perfect here, we are just doing better than yesterday πŸ“§ Hello@matchstick.com

1.2MFollowers
1.1KFollowing
2.1KPosts
0.4%Engagement Estimated

Creator summary

A lifestyle creator sharing family travel, travel humor, menswear, dining, and cruise-related content through a mix of personal stories, product showcases, promotions, and entertainment.

Lifestyle and travel creator

Content formats

Video
70.8%
Carousel
29.2%

Based on 24 posts

Niche & topics

Lifestyle Influencers

Family Travel ContentTravel humorMenswear fashionDining experiencesMediterranean cruises
Family travelTravel humorMenswear fashionDiningMediterranean cruise

Known for

  • Family travel content
  • Travel humor
  • Menswear fashion
  • Mediterranean cruise features
  • Alaska travel
  • Norwegian Cruise Line content
  • Marks & Spencer features
  • Dyson product content

Profile details

Account typeBusiness
VisibilityPublic
CountryUnited Kingdom
JoinedMay 2012
Links https://bit.ly/CarlIG

Content style

Video ledPersonal and relatableHumorousProduct focusedPromotional

Contact & business

Public emailhello@matchstick.com
Contact methodNot supplied

Content Intent

Product showcase
29.2%
Event or travel
16.7%
Personal story
16.7%
Promotion
12.5%
Entertainment
8.3%
Opinion
8.3%
Education
4.2%
Review
4.2%

Frequently Mentioned

Alaska Location 3 posts
Norwegian Cruise Line UK Cruise company 3 posts
Marks & Spencer Retailer 3 posts
Norwegian Bliss Cruise ship 2 posts
Dyson Technology brand 2 posts
Audi UK Automotive brand 2 posts
P&O Cruises Cruise company 1 posts
Mediterranean Region 1 posts

Community Reaction

These insights are based on a sample of publicly visible comments and may not represent the creator's complete audience.

Among the 48 sampled comments from three recent posts, reactions were entirely positive, with sampled comments expressing admiration, support, and amusement. Common responses included praise, humour, personal reactions, discussion, and content requests, with recurring references to a day out and the view. The creator interacted with 26 comments, including 4 likes and 22 observed replies; reply-rate data is incomplete. Because this was a recent, non-representative sample, it may not reflect the wider community.

  • Admiration
  • Support
  • Amusement
  • Praise and humour
  • References to the day out and view
Positive
Dominant Sentiment
48
Comments Analysed
3
Posts Sampled

Sentiment

Mixed
0%
Negative
0%
Neutral
0%
Positive
100%
Unclear
0%

Dominant Emotions

AdmirationSupportAmusement

Common Intents

PraiseHumourPersonal reactionDiscussionContent request

Recurring Topics

Day outView

Creator Interaction

Likely to interact53.1%
Like rate8.2%
Reply threads observed22

Engagement Metrics

0.42%
Median Engagement
1.9
Posts / Week
Video
Dominant Format

Engagement Detail

Average likes39.3K
Median likes4.4K
Average comments468.12
Median comments228.5
Sample size8 posts

Recent Posts (24)

carlcunard Instagram post about Travel humor
Travel humor
Video
Likes: 1.1K Comments: 16 Plays: 87.5K
I somehow convinced him to do this in every country we visited… πŸ˜‚
carlcunard Instagram post about The O2 day out
The O2 day out
Video
Comments: 55 Plays: 40.8K
AD I told Matt we were going shopping for his birthday… I just didn’t tell him what else I had planned πŸ˜‚ We started at Outlet Shopping at T
carlcunard Instagram post about Cruise travel
Cruise travel
Video
Likes: 8.0K Comments: 85 Plays: 725.5K
No words needed 🫒 πŸ›³οΈ @norwegiancruiseline
carlcunard Instagram post about Cruise lifestyle
Cruise lifestyle
Video
Comments: 103 Plays: 71.8K
Sometimes you don’t need a fancy restaurant… just a balcony, a little effort and a view like this 🌊πŸ₯‚πŸ˜ πŸ›³οΈ @norwegiancruiseline_uki
carlcunard Instagram post about Alaska cruise
Alaska cruise
Album
Comments: 50
Still trying to process that this was real πŸ₯ΉπŸ©΅ 7 days, 1 cruise, and more incredible memories than I know what to do with. Alaska, you were s
carlcunard Instagram post about Travel humor
Travel humor
Video
Likes: 31.6K Comments: 379 Plays: 1.0M
Based on a true story πŸ˜‚
carlcunard Instagram post about Alaska cruise adventure
Alaska cruise adventure
Video
Comments: 122 Plays: 186.6K
There are holidays… and then there are trips of a lifetime. πŸ”οΈβ„οΈ Alaska was a dream I’d had for so long, and somehow our week onboard @nor
carlcunard Instagram post about Brand launch event
Brand launch event
Album
Comments: 74
48 hours in Paris for a secret @dyson launch… πŸ‘€πŸ‡«πŸ‡·πŸ¦·
carlcunard Instagram post about Electric toothbrush
Electric toothbrush
Video
Comments: 46 Plays: 64.7K
One of the first people to try the NEW @dyson Camerajet toothbrush in Paris for the official launch πŸ‡«πŸ‡·πŸ¦· Honestly… I wasn’t expecting to be t
carlcunard Instagram post about Menswear fashion
Menswear fashion
Video
Comments: 51 Plays: 26.7K
Autumn pieces every man needs in his wardrobe πŸ‚ | ad Which one are you adding to yours? @marksandspencerman #marksandspencer #mensfashio
carlcunard Instagram post about Menswear
Menswear
Album
Comments: 87
When the wedding invite says English country wedding… πŸ€΅πŸΌπŸ€΅πŸ»β€β™‚οΈ Beautiful morning Suits from @dobellmenswear
carlcunard Instagram post about Confidence and self care
Confidence and self care
Video
Likes: 2.2K Comments: 148 Plays: 132.5K
This year has been less about changing who I am, and more about finding myself again. ad I’ve learnt that confidence isn’t built overnight
carlcunard Instagram post about Family memories
Family memories
Video
Comments: 36 Plays: 60.2K
The best things money can buy? Memories with the people you love 🀍🌊 Would you spend money on memories over material things? πŸ‘‡ #travel #fam
carlcunard Instagram post about Menswear fashion
Menswear fashion
Video
Comments: 70 Plays: 64.1K
Simple outfit idea πŸ˜‰ and it’s under Β£150! Slowly starting to transition my wardrobe into the new season, and these pieces are exactly the s
carlcunard Instagram post about Outdoor lifestyle
Outdoor lifestyle
Album
Comments: 36
Into the Wilderness… @audiuk / @audiukpress
carlcunard Instagram post about Family leisure
Family leisure
Video
Comments: 113 Plays: 160.1K
Five years later and this is still one of our favourite ways to spend a summer afternoon. β€οΈβ˜€οΈ A trip to @starbucksuk , a sunny spot in the
carlcunard Instagram post about Summer travel and events
Summer travel and events
Album
Comments: 90
Summer 2026 so far… 🌍 Definitely making the most of saying yes to new adventures this year. Which slide is your favourite? ✈️ Tick off an
carlcunard Instagram post about Family travel
Family travel
Video
Likes: 259.9K Comments: 2.0K Plays: 7.7M
I somehow convinced my parents to do this in every country we visited… πŸ˜‚πŸŒ Safe to say this has become our family holiday tradition now. Whi
carlcunard Instagram post about Self improvement
Self improvement
Video
Comments: 69 Plays: 83.4K
You don’t notice it happening… until one day you don’t recognise yourself anymore. If you’re in a place where you don’t quite feel like you
carlcunard Instagram post about Home renovation
Home renovation
Album
Likes: 3.0K Comments: 305
Seven months ago we got the keys to this house… today it’s finally starting to feel like home. 🏑 Looking back at these before photos makes
carlcunard Instagram post about Family travel
Family travel
Video
Comments: 48 Plays: 112.3K
Still can’t believe I convinced my parents to do this πŸ˜‚ I love that they’re always up for making memories and embarrassing themselves for my
carlcunard Instagram post about Men’s hairstyling
Men’s hairstyling
Video
Comments: 60 Plays: 92.7K
I swear a fresh haircut fixes at least 90% of my problems πŸ˜‚ βœ‚οΈ @adamreedhair #menshair #hairtransformation
carlcunard Instagram post about LGBTQ+ identity and acceptance
LGBTQ+ identity and acceptance
Album
Likes: 2.8K Comments: 152
To the little boy who spent so long trying to fit in before he understood who he really was… You don’t need to change who you are to be lov
carlcunard Instagram post about Self identity
Self identity
Video
Likes: 5.8K Comments: 680 Plays: 353.1K
Not a new you, just you again

Analysis based on 24 available posts.
Last snapshot taken: September 28, 2026