Helen Jin β€” Instagram profile photo

Helen Jin βœ“ Verified

@dailyhelenj

Petite Fashion Influencers

Styling everyday wearable outfits 🀍 Curating my dream wardrobe πŸ•ŠοΈ πŸŽ₯ YouTube 140k+

81.4KFollowers
1.1KFollowing
1.3KPosts
1.1%Engagement Estimated

Creator summary

A fashion creator focused on styling wearable everyday outfits, curating an intentional wardrobe, and sharing colour, knitwear, and personal-style guidance. Her content is primarily educational and commonly presented in carousel format, with an established YouTube presence.

Fashion and lifestyle creator

Content formats

Carousel
79.2%
Video
20.8%

Based on 24 posts

Niche & topics

Petite Fashion Influencers

Intentional Everyday StylingColour coordinationKnitwear recommendationsWardrobe curationKnitting projectsPersonal style
Colour combinationsKnitwear recommendationsKnitting projectPersonal styleIntentional shopping

Known for

  • Everyday outfit styling
  • Colour combinations
  • Knitwear recommendations
  • Intentional shopping
  • Knitting projects
  • Sezane
  • PetiteKnit
  • Doen
  • Knitting for Olive

Profile details

Account typeBusiness
VisibilityPublic
CountryNot supplied
JoinedNot supplied
Links https://shopmy.us/collections/1512144
https://youtube.com/@DailyHelenJ?si=1SYOEuqB2Bjd_Usk

Content style

EducationalWearableCuratedCarousel ledPersonal

Contact & business

Public emailhelen@dailyhelen.com
Contact methodNot supplied

Content Intent

Education
45.8%
Product showcase
16.7%
Personal story
16.7%
Opinion
12.5%
Review
4.2%
Demonstration
4.2%

Frequently Mentioned

Sezane Fashion brand 6 posts
PetiteKnit Pattern designer 2 posts
New Zealand Country 2 posts
Doen Fashion brand 2 posts
Knitting for Olive Yarn brand 1 posts
Wanaka Location 1 posts
Christy Dawn Fashion brand 1 posts
Cosabella Lingerie brand 1 posts

Community Reaction

These insights are based on a sample of publicly visible comments and may not represent the creator's complete audience.

Among 22 sampled comments across 3 recent posts, reactions were mostly positive (58.3%), with the remainder neutral (41.7%) and no negative or mixed sentiment recorded. Sampled comments expressed admiration, curiosity, and excitement, often focused on knitting, color, and knitwear. The creator interacted with all 23 eligible top-level comments by the provided measure and was observed replying to 20; reply-rate data is incomplete. This recent sample is not representative of the broader community.

  • Admiration for the knitting and knitwear content
  • Curiosity about the colors and designs
  • Excitement and personal reactions to the posts
Positive
Dominant Sentiment
22
Comments Analysed
3
Posts Sampled

Sentiment

Positive
58.3%
Neutral
41.7%
Negative
0%
Mixed
0%
Unclear
0%

Dominant Emotions

AdmirationCuriosityExcitement

Common Intents

PraiseQuestionOtherPersonal reactionContent request

Recurring Topics

KnittingColorKnitwear

Creator Interaction

Likely to interact100%
Like rate100%
Reply threads observed20

Engagement Metrics

1.13%
Median Engagement
1.1
Posts / Week
Carousel
Dominant Format

Engagement Detail

Average likes1.6K
Median likes902
Average comments20.3
Median comments18
Sample size23 posts

Recent Posts (24)

dailyhelenj Instagram post about Knitwear recommendations
Knitwear recommendations
Video
Likes: 382 Comments: 43 Plays: 16.8K
My knitwear favourites 🀍 comment β€˜knitwear’ and I’ll send you links to everything styled here x For knitwear, I always try to find high qua
dailyhelenj Instagram post about Knitting project
Knitting project
Album
Likes: 1.1K Comments: 42
Just finished knitting my first 100% silk tee 🀍 I made this tshirt using @petiteknit Anker tee pattern and @knittingforolive pure silk πŸͺ» As
dailyhelenj Instagram post about Personal style lessons
Personal style lessons
Album
Likes: 1.2K Comments: 2
Style lessons from experimenting a lot in my 20s πŸ’­ rather than being really good at shopping 4 ways to put together a great outfit. It
dailyhelenj Instagram post about Wedding outfit
Wedding outfit
Album
Likes: 1.7K Comments: 20
This dress deserved a photoshoot πŸ–€ what I wore to the loveliest wedding there ever was πŸ•ŠοΈπŸ₯‚
dailyhelenj Instagram post about Wardrobe philosophy
Wardrobe philosophy
Album
Likes: 6.1K Comments: 32
style mantras for this new decade πŸ’­ I like the quote β€˜being alive IS the special occasion’ πŸ¦‹ so I’ll be getting that cost per wear down esp
dailyhelenj Instagram post about Wardrobe staples
Wardrobe staples
Album
Likes: 1.2K Comments: 19
Wardrobe staples as an outfit repeater who loves feminine, playful clothes πŸ’­ also a big fan of mixing and matching freely within my wardrobe
dailyhelenj Instagram post about Colour combinations
Colour combinations
Album
Likes: 760 Comments: 8
trying some new colour combos in my wardrobe πŸͺ» I’m seeing purple everywhere rn. My favourite pairings are with olive and brown πŸ«’πŸ€Ž 🩰 Soft b
dailyhelenj Instagram post about Wardrobe decluttering
Wardrobe decluttering
Album
Likes: 1.8K Comments: 38
more clothes I no longer buy for my wardrobe πŸ’­ Ultra simple basics = minimal classic style If that’s not your style, choose more detailed
dailyhelenj Instagram post about Creative styling
Creative styling
Album
Likes: 692 Comments: 18
My reminder (mostly to myself) that I don’t need more clothes, I need more ideas πŸ’‘ Opt for at least 3 different textures in your outfit. I
dailyhelenj Instagram post about Outfit showcase
Outfit showcase
Album
Likes: 430 Comments: 12
my everyday accessories and a new favourite dress 🀍 @christydawn obsessed with lace bralettes @shopcosabella little @sezane cardigan (
dailyhelenj Instagram post about Clothing purchase checklist
Clothing purchase checklist
Album
Likes: 1.1K Comments: 20
A little checklist before you buy new clothes πŸ’­πŸ•ŠοΈπŸ¦‹ Prioritise clothes you wear the most so you look chic everyday (no matter how casual). T
dailyhelenj Instagram post about Colour combinations
Colour combinations
Album
Likes: 1.2K Comments: 9
easy colour combos to repeat πŸ«’πŸ·πŸ¦‹πŸ Any periwinkle blue with warm olive πŸ«’ or brown = perfection Soft muted slightly cool shades πŸ’­ As class
dailyhelenj Instagram post about Outfit repetition
Outfit repetition
Album
Likes: 7.1K Comments: 40
In case you needed more reasons to repeat your outfits πŸ’ŒπŸ’­πŸ•ŠοΈ same cardigan styled differently ❄️ style that feels authentic, consistent an
dailyhelenj Instagram post about Intentional wardrobe building
Intentional wardrobe building
Album
Likes: 5.3K Comments: 45
Clothes I no longer buy for my wardrobe! The list is long … As much as I like silk, it’s too high maintenance for my casual days. Match yo
dailyhelenj Instagram post about Colour combinations
Colour combinations
Album
Likes: 2.2K Comments: 14
colour combos I can’t stop wearing 🀍 🏷️ colour combinations β€’ colourful style β€’ easy colour combos #colourcombination #colorcombination #s
dailyhelenj Instagram post about Wardrobe investment pieces
Wardrobe investment pieces
Album
Likes: 902 Comments: 21
The best of the best in my wardrobe πŸ•ŠοΈ most of these I’ve worn for YEARS and will continue to do so as they’re *actually* perfect. Did I lea
dailyhelenj Instagram post about Knitting projects
Knitting projects
Album
Likes: 450 Comments: 18
Things I’ve recently knit πŸ•ŠοΈ #knitting #knitters #petiteknit #ozetta #mariellescarf I need more pointelle knits in my life 🌿 obsessed.
dailyhelenj Instagram post about Travel packing and style
Travel packing and style
Video
Likes: 273 Comments: 9 Plays: 20.9K
Style lessons I learnt from travel packing πŸ’­ 1. More repetition and curation > more clothes I love wearing the same 2-3 looks while travell
dailyhelenj Instagram post about Fashion collection review
Fashion collection review
Video
Likes: 353 Comments: 2 Plays: 27.0K
Trying on @sezane summer collection pieces πŸ’­ full unsponsored review on YouTube and links in stories x 🏷️ #sezane #sezanelovers #sezaneadd
dailyhelenj Instagram post about Travel packing
Travel packing
Video
Likes: 377 Comments: 31 Plays: 21.9K
Pack with me for two weeks in NZ ❄️ I’m using the 333 method as a guide and ended up packing: β€’ 3 x bottoms β€’ 3 x tops (excluding base layer
dailyhelenj Instagram post about Wardrobe shopping habits
Wardrobe shopping habits
Album
Likes: 743 Comments: 6
5 things I stopped buying for my wardrobe πŸ’Œ 🏷️ #styletips #wardrobemistakes #coucou style lessons β€’ wardrobe mistakes β€’ things I no longe
dailyhelenj Instagram post about Weekly outfit diary
Weekly outfit diary
Album
Likes: 375 Comments: 8
Favourite outfits from last week 🀍 🏷️ #casualoutfitideas #styleinspo #outfitdiaries #sezane #doen
dailyhelenj Instagram post about Skirt recommendations
Skirt recommendations
Video
Likes: 566 Comments: 10 Plays: 29.9K
Favourite midi and maxi skirts in my wardrobe πŸ’­πŸ€πŸ’Œβœ¨ links on my ShopMy (in stories or in bio) 🏷️ #skirts #midiskirts #petitestyle #howtostyl
dailyhelenj Instagram post about Colour combination
Colour combination
Album
Comments: 7
periwinkle blue + burgundy πŸ’™πŸ· one of my most worn colour combos right now 🏷️ #colourcombination #colorcombination #petiteknit #autmn #blue

Analysis based on 24 available posts.
Last snapshot taken: November 4, 2026