Wayne Goss - Makeup Artist — Instagram profile photo

Wayne Goss - Makeup Artist ✓ Verified Business

@gossmakeupartist

Beauty Influencers

Enquiries: Kate@Ma.London

704.5KFollowers
591Following
3.6KPosts
0.6%Engagement Estimated

Creator summary

A video-focused beauty creator covering skincare routines, makeup, product comparisons, and retail visits through reviews, demonstrations, and product showcases.

Beauty product reviewer and demonstrator

Content formats

Video
83.3%
Carousel
12.5%
Image
4.2%

Based on 24 posts

Niche & topics

Beauty Influencers

Skincare and makeupBeauty product reviewsSkincare routinesMakeup demonstrationsRetail visits
Skincare routineBeauty product comparisonRetail visitBeautyMakeup

Known for

  • Discussing Tursian Beauty, Dcypher Beauty, Merit, Westman Atelier, and Klira
  • Skincare routine content
  • Beauty product comparisons
  • Makeup and beauty showcases

Profile details

Account typeCreator
VisibilityPublic
CountryUnited Kingdom
JoinedSeptember 2012
Links https://waynegoss.co.uk

Content style

Video ledReview focusedDemonstrativeProduct centeredOccasionally personal

Contact & business

Public emailgossmakeupartist@googlemail.com
Contact methodCALL

Content Intent

Product showcase
20.8%
Review
20.8%
Demonstration
20.8%
Personal story
16.7%
Opinion
12.5%
Event or travel
4.2%
Promotion
4.2%

Frequently Mentioned

Tursian Beauty Beauty brand 5 posts
Dcypher Beauty Beauty brand 4 posts
Merit Beauty brand 4 posts
Westman Atelier Beauty brand 3 posts
Klira Skincare brand 2 posts
Charlotte Tilbury Beauty brand 2 posts
Laura Mercier Beauty brand 2 posts
NARS Beauty brand 2 posts

Community Reaction

These insights are based on a sample of publicly visible comments and may not represent the creator's complete audience.

Among 75 sampled comments across three recent posts, reactions were predominantly positive, with support, excitement, and curiosity most evident. Discussion focused on Sephora and beauty shopping, including concealer, Jones Road, mature skin, foundation sticks, brand controversy, and creator-related topics. The sampled comments also included praise, personal reactions, discussion, questions, and content requests, though no specific recurring questions or requests were recorded. Creator interaction was limited: one like and one observed reply, with reply data incomplete. Because the sample is recent and non-representative, and prioritizes neither broad coverage nor necessarily popular comments, it may not reflect the wider community.

  • Positive reactions expressing support and excitement
  • Curiosity and discussion about beauty shopping and products
  • Interest in Sephora, concealer, Jones Road, mature skin, and foundation sticks
  • Some mixed or negative reactions related to brand controversy
  • Limited observed creator interaction
Positive
Dominant Sentiment
75
Comments Analysed
3
Posts Sampled

Sentiment

Positive
68.9%
Neutral
13.3%
Negative
8.9%
Mixed
8.9%
Unclear
0%

Dominant Emotions

SupportExcitementCuriosity

Common Intents

PraisePersonal reactionContent requestQuestionDiscussion

Recurring Topics

SephoraShoppingConcealerJones RoadMature skinBrand controversyCreatorMolly Sims

Creator Interaction

Likely to interact2.7%
Like rate1.3%
Reply threads observed1

Engagement Metrics

0.55%
Median Engagement
1.3
Posts / Week
Video
Dominant Format

Engagement Detail

Average likes4.2K
Median likes3.7K
Average comments170
Median comments124
Sample size23 posts

Recent Posts (24)

gossmakeupartist Instagram post about Skincare routine
Skincare routine
Video
Likes: 840 Comments: 34 Plays: 30.8K
Good skin, three products. Everyday. @tursianbeauty and @kliraworld
gossmakeupartist Instagram post about Beauty product comparison
Beauty product comparison
Video
Likes: 4.8K Comments: 122 Plays: 211.5K
Jones Road vs Molly Sims …
gossmakeupartist Instagram post about Retail visit
Retail visit
Video
Likes: 5.7K Comments: 171 Plays: 102.6K
So I had fun @sephorauk @stdavidscardiff in Cardiff! Shop to myself, gorgeous things!!!!! Oh the joy!!!!! Thanks for having me!
gossmakeupartist Instagram post about Makeup trend critique
Makeup trend critique
Video
Likes: 2.4K Comments: 87 Plays: 64.5K
One of the worst makeup trends EVER! @charlottetilbury @lauramercier #makeup #beauty
gossmakeupartist Instagram post about Makeup product review
Makeup product review
Video
Likes: 5.8K Comments: 277 Plays: 96.0K
It’s good. It’s very good. It’s slightly yellow too @maccosmetics
gossmakeupartist Instagram post about Foundation finishes
Foundation finishes
Video
Likes: 942 Comments: 17 Plays: 34.8K
So you found the perfect foundation but what about the finish? @dcypherbeauty have you covered. Three finishes. Different levels of coverage
gossmakeupartist Instagram post about Makeup collaboration launch
Makeup collaboration launch
Video
Comments: 26 Plays: 34.2K
Probably one of the most exciting launches when it comes to collaboration is @merit x @erdem Not only is @erdem an amazing fashion house, b
gossmakeupartist Instagram post about Foundation application
Foundation application
Video
Likes: 2.5K Comments: 106 Plays: 83.3K
Slip without drag. That’s what you want from a foundation @westmanatelier
gossmakeupartist Instagram post about Testosterone replacement therapy journey
Testosterone replacement therapy journey
Album
Likes: 2.7K Comments: 142
It’s 4:11am @121newport very few people here. I woke up at 3:10am. They say 3am is the loneliest hour. I don’t see it often that I’d call it
gossmakeupartist Instagram post about Foundation alternatives
Foundation alternatives
Video
Likes: 16.5K Comments: 425 Plays: 362.4K
You do not need foundation! Do this instead! @natashadenona @charlottetilbury
gossmakeupartist Instagram post about Product complaint resolution
Product complaint resolution
Video
Likes: 6.4K Comments: 559 Plays: 133.0K
So the dust has settled … and we got a refund. But should it really have come to this … #dyson #dysontoothbrush
gossmakeupartist Instagram post about Optician service testimonial
Optician service testimonial
Album
Likes: 1.6K Comments: 38
This isn’t sponsored, even though it might look like it. It’s more about appreciation for @specsavers Newport. I went to a fancy optician
gossmakeupartist Instagram post about Skincare product recommendation
Skincare product recommendation
Video
Likes: 685 Comments: 14 Plays: 24.1K
Summer is over but that doesn’t mean you should reach for this amazing duo! @tursianbeauty which is skincare about as perfect as one can get
gossmakeupartist Instagram post about Bereavement tribute
Bereavement tribute
Image
Likes: 2.5K Comments: 68
Devastated. What a beautiful woman. RIP ❤️
gossmakeupartist Instagram post about Top foundation products
Top foundation products
Video
Likes: 952 Comments: 34 Plays: 32.9K
My top 5 foundations 1. @dcypherbeauty use code Wayne20 for 20% off (you’re welcome!) 2. @rcmamakeup 3. @narsissist 4. @westmanatelier 5. @m
gossmakeupartist Instagram post about Foundation makeup
Foundation makeup
Video
Likes: 3.7K Comments: 132 Plays: 75.4K
Oh foundation … so simple and so hard!
gossmakeupartist Instagram post about Personal boundaries
Personal boundaries
Album
Likes: 4.0K Comments: 124
Sometimes you gotta find the strength within, stand up, feet on shakey ground and say “I will not allow myself to be treated this way”. Best
gossmakeupartist Instagram post about Makeup trend
Makeup trend
Video
Likes: 7.2K Comments: 283 Plays: 141.9K
Glass skin is so last year, it’s all about candlelight skin now! #makeup #beauty products used @tursianbeauty @dcypherbeauty @merit @westman
gossmakeupartist Instagram post about Skincare product combination
Skincare product combination
Video
Likes: 4.2K Comments: 247 Plays: 91.9K
Some things just work! @kliraworld @vaselinebrand @ycode.skincare
gossmakeupartist Instagram post about Hydrating skincare product
Hydrating skincare product
Video
Likes: 3.8K Comments: 153 Plays: 474.4K
As we get older, we need more than just setting spray or a mist. We need hydration to mimic that natural youthful glossy effect; this is whe
gossmakeupartist Instagram post about Age related beauty opinion
Age related beauty opinion
Video
Likes: 7.8K Comments: 526 Plays: 275.4K
Over 40? Not your friend!!!!
gossmakeupartist Instagram post about Summer makeup routine
Summer makeup routine
Video
Likes: 1.2K Comments: 33 Plays: 41.1K
Gorgeous glowing skin for summer @tursianbeauty prep with Y-4 followed by @victoriabeckhambeauty contour stick adding powder bronzer to seal
gossmakeupartist Instagram post about Multi product makeup routine
Multi product makeup routine
Video
Likes: 1.7K Comments: 57 Plays: 46.7K
7 products in 7 minutes! @tursianbeauty @dcypherbeauty @merit @rmsbeauty @1999.beauty @narsissist
gossmakeupartist Instagram post about Concealer setting technique
Concealer setting technique
Video
Likes: 9.5K Comments: 261 Plays: 255.0K
Set it & forget it. Done right once. You’re golden all day. #repost due to popular demand! #concealer

Analysis based on 24 available posts.
Last snapshot taken: October 19, 2026