James Charles ✓ Verified

Beauty Influencers

Blend, but don’t blend in. 🎨💞 CEO of @painted.co 🖌️🫟 Stream my new single! ⤵️

18.6MFollowers

681Following

1.4KPosts

0.1%Engagement Estimated

Creator summary

A video-led beauty creator and entrepreneur who promotes Painted.co and Painted Mascara while also sharing comedy, entertainment, and music content.

Beauty entrepreneur and musician

Content formats

Video

62.5%

Carousel

37.5%

Based on 24 posts

Niche & topics

Beauty Influencers

Beauty brand leadershipMusic promotionComedy entertainmentMascara launchesProduct showcases

Comedy videoMusic release teaserMascara launchBeautyEntertainment

Known for

Painted.co
Painted Mascara
Beauty content
Comedy videos
Music release teasers

Profile details

Account type	Business
Visibility	Public
Country	United States
Joined	August 2015
Links	http://jamescharles.lnk.to/5150

Content style

Video firstPromotionalEntertainment drivenProduct focusedPersonality led

Contact & business

Public email	management@painted.co
Contact method	Not supplied

Content Intent

Promotion

45.8%

Entertainment

12.5%

Event or travel

12.5%

Product showcase

8.3%

Personal story

8.3%

Other

4.2%

Demonstration

4.2%

Opinion

4.2%

Frequently Mentioned

Painted.co Brand 9 posts

Painted Mascara Product 4 posts

James Charles Person 4 posts

New York City Place 4 posts

5150 Song 4 posts

SoHo Place 2 posts

Sanamanoj Person 2 posts

KUCI FM Radio station 2 posts

Community Reaction

These insights are based on a sample of publicly visible comments and may not represent the creator's complete audience.

Across 68 sampled comments from three recent posts, reactions were mostly positive, with admiration, amusement, and excitement prominent. Sampled comments commonly praised the content, used humour, discussed Halloween costumes, mascara, pop culture, clumping, and music, and included some purchase interest and criticism. Creator interaction was observed on 24 comments, including 23 likes and four replies; reply-rate data was incomplete. Because the sample was recent and non-representative, it may not reflect the broader community.

Praise and admiration
Amusement and humour
Excitement around the content
Some criticism, particularly related to clumping
Interest in purchasing the featured product

Positive

Dominant Sentiment

68

Comments Analysed

3

Posts Sampled

Sentiment

Positive

70.4%

Neutral

7.1%

Negative

22.5%

Mixed

0%

Unclear

0%

Dominant Emotions

AdmirationAmusementExcitement

Common Intents

PraiseCriticismHumourPurchase interestQuestion

Recurring Topics

Halloween costumeMascaraPop cultureClumpingMusic

Creator Interaction

Likely to interact	30.8%
Like rate	29.5%
Reply threads observed	4

Engagement Metrics

0.09%

Median Engagement

2.4

Posts / Week

Video

Dominant Format

Engagement Detail

Average likes	21.7K
Median likes	17.2K
Average comments	318.75
Median comments	217.5
Sample size	4 posts

Recent Posts (24)

Painted Mascara is finally HERE!! 🥹🖤🤎 @painted.co I am soooo proud of this formula. It’s lengthening, defining, separating, lifting, and wat

BUTTER SQUISHY 😭🧈😂

Halloween inspired makeup

american psycho for @victoriajustice love zombie party last night 🪓🩸

how does this always happen to me 😭💀

Mascara launch promotion

13.5K 69 395.3K

A mascara sisters swear by 🤞🏽 The Painted Mascara available in Brown & Black launches on OCTOBER 17TH 👀 🇺🇸 SAT 2pm PST / 5pm EST 🇬🇧 SAT 10p

Personal expression

Cannot believe I just opened my first ever @painted.co popup shop in NYC!! 😭🎨🙏🏼 What a special, unforgettable weekend! Thank you so much to

Pop up event recap

THANK YOU ALL SO MUCH FOR COMING TO THE PAINTED POPUP 🥹🤍

Pop up shop promotion

21.0K 199 914.6K

WE ARE OPEN!! 🥳🗽 📍 262 Mott St SoHo, NYC ⏰ Oct 9-11th open 10am-8pm 🍎 FREE burgundy sponge available 👀 Limited quantity of MASCARA will b

Editorial makeup look

@jamescharles × @jdferrazzo COLORFUL GLAM LINES for this ICON 💜✨ ¡Disfruté tanto maquillar esta carita! 😍 James es el modelo perfecto Ma

Pop up shop announcement

9.4K 236 354.6K

PAINTED POP-UP IS COMING TO SOHO, NYC 🥳🗽 📍 more details to come soon ⏰ 3 days ONLY Oct 9-11th 🍎 FREE burgundy sponge available 👀 Limitie

Music achievement

MY SONG WAS ON THE RADIO TODAY OMG!! 🥹🤯 thank you much to @sanamanoj_ & @kucifm for having me!!!!

Radio interview

WHAT A DREAM COME TRUE OMG!!! 😭🎸🚨 Thank you SO much @sanamanoj_ for such a lovely interview & @kucifm for having me on today!!

Live music performance

A live cover of 5150 no one asked for 😌🤍

5150 OUT NOW! STREAM THE SONG!!!!🚨💜 So excited for you guys to hear this second single from my debut EP! 5150 tells a story of falling for s

Music release teaser

5150 COMING OUT FRIDAY 🚨

New York City travel recap

48 hours in nyc 🍎 introducing the contestants of survivor 52, james charles & @alexalosey new fav spot @badroman out of focus :( beauti

Highlighter launch

HIGHLIGHTERS ARE HERE! 💫 SHOP NOW AT PAINTED.CO

Music release teaser

5150 IS FINALLY COMING OUT SOON YAYYY

Personal appearance

my last several posts have been ugly so I need to look hot again on my feed

Highlighter launch promotion

had to recreate my senior photos in honor of our new @painted.co highlighters launching next weekend 🤍 the meme that started it all pictur

Beauty product teaser

TOMORROW… 💍💡💫 @painted.co

Starbucks criticism

@starbucks hire me to fix your company please this is a mess

Song release promotion

lonely ❤️‍🩹 streaming now on all music platforms!!

Analysis based on 24 available posts.
Last snapshot taken: October 19, 2026