Emily Norris ✓ Verified

@mrsemilynorris

Mom Influencers

🫶 Emily Norris | Mother of 3 🎥 Author, YouTuber & Content Creator Sharing mum life, hacks + home @emilynorrishome 📧 hello@matchstick.com

394.6KFollowers

2.8KFollowing

4.2KPosts

0.4%Engagement Estimated

Creator summary

Emily Norris is a mother of three, author, YouTuber, and content creator sharing parenting experiences, family life, mum-focused hacks, home content, and children’s celebrations. Her content is primarily video-led and includes personal stories, entertainment, demonstrations, product features, and brand collaborations.

Motherhood and lifestyle creator

Content formats

Video

83.3%

Carousel

16.7%

Based on 24 posts

Niche & topics

Mom Influencers

Parenting HacksFamily LifeHome ContentChildren’s BirthdaysMum Lifestyle

Book announcementBirthday setupChild’s birthdayParentingFamily life

Known for

Parenting and family-life content
Mum hacks
Children’s birthday setups and celebrations
Home-related content
Book announcements
Personal motherhood stories
YouTube and authored content

Profile details

Account type	Business
Visibility	Public
Country	United Kingdom
Joined	March 2012
Links	https://youtube.com/@mrsemilynorris?si=CdewJQ4Mrl4YFjVU https://amzlink.to/az0X2qyvCxxAs http://elavate.com/emily-n

Content style

Video ledPersonal and relatablePracticalFamily focusedEntertainment orientedBrand collaboration content

Contact & business

Public email	hello@matchstick.com
Contact method	Not supplied

Content Intent

Entertainment

25%

Personal story

20.8%

Product showcase

16.7%

Promotion

16.7%

Event or travel

8.3%

Demonstration

4.2%

Education

4.2%

Review

4.2%

Frequently Mentioned

Nova Scotia Location 3 posts

Pringles Brand 2 posts

Peggy’s Cove Location 2 posts

EE Telecommunications company 2 posts

Things I Wish I’d Known Book 1 posts

Ebury Self Books Publisher 1 posts

Penguin Books Publisher 1 posts

Jackson Person 1 posts

Engagement Metrics

0.41%

Median Engagement

4.7

Posts / Week

Video

Dominant Format

Engagement Detail

Average likes	3.0K
Median likes	1.6K
Average comments	268.96
Median comments	168
Sample size	24 posts

Recent Posts (24)

4.2K 1.1K 182.9K

Gift giving is your love language 🎈🎁 This is the birthday set-up that I don’t normally share. I love all the planning and decorating - his

Child’s birthday

5.4K 314 176.2K

10 years of loving Jackson 🎈✨ I can’t believe our baby is DOUBLE DIGITS! 😭💙 Happy 10th Birthday to our little boss baby. 10 years ago tod

Autumn porch decor

I know it might be a little silly, but decorating our porch for Autumn brings me so much joy 🍂🎃 Comment PORCH and I’ll send you the links

Parenting realities

Oops 😅 Don’t get me wrong I reeeeally try but sometimes you just need an easy freezer meal, a little screen time, a treat, and mine really d

Flower arranging hack

I love this home hack! Pop faux flower stems into an empty Pringles can, add a few rocks to weigh it down, then place the whole thing inside

School uniform laundry

ᵃᵈ One of the best things about having three boys is seeing clothes get passed down 🥹🤍 Before I buy new school uniform, I do a big sort out

Make ahead breakfasts

A few ways I prep breakfast ahead to make our mornings run a little smoother 🥞🤍 Save this one for later! French Toast Whisk eggs with a lit

Children’s mischievous behavior

6.2K 170 392.0K

I know girls do it too 😅 My boys can’t just look at a rock - without throwing a rock 🤣

Nova Scotia family tour

ad Our first time in Nova Scotia 🇨🇦❤️ My family recently moved here from Toronto and living an ocean away from them means the time we do ge

Nova Scotia family holiday

Back to my Canadian roots 🇨🇦 What a way to end the summer, exploring Nova Scotia and spending time with my family 🤍 Beach days 🏖️ Me and b

Animal charity visit

🐾 I’ve always been such an animal lover and grew up with pets, so when we got invited to visit Woodgreen Pets Charity with @skechers_uk we j

Day out snacks and packing

ad One thing I’ve learned… if you’re heading out for the day, snacks are non-negotiable 😅 Whether we’re doing football, a London day, a ro

Airport family humor

I had to repost this from when we went to Bali 😅 The man with a plan feeling quite smug! #airportdad

Living far away from family is hard but hopefully they know they can always call their Auntie Em 🥹❤️ We made it to Nova Scotia! 🇨🇦

Back to school organization

1.3K 321 107.0K

ad Back to school hacks I swear by after 12 years of doing this! 😂📚 * A homework caddy is great because mine seem to prefer doing their ho

Dog’s birthday

The goodest girl in the world is 5! My replacement baby and shadow 🥰 She’s such a huge part of our family 🤍

Emotional reflection

I can feel it all slipping away a little 🥹

Back to school preparation

Ad | Come and spend a day getting three kids ready to go back to school 📚✏️ I swear every year I think I’m organised… and then remember just

Parenting humor

I could honestly go on and on 🤣 The longer I’m a mum of three boys, the more unhinged I become… and the less I care what people think is ‘ri

Family stargazing outing

Not gonna lie, the solar eclipse wasn’t quite as spectacular as we’d hoped in Essex 😂🌒 BUT the meteor shower later that night (that no one s

2.0K 353 138.7K

Spinning my way through Norway with @pandocruises and every stop just got more beautiful 🥹🇳🇴 Everywhere we looked there were waterfalls, mou

Lawn deterioration

The heat and the hosepipe ban have not been kind to Matt’s beloved lawn... 🥲🌱 I’m one Amazon order away from buying green spray paint. 😂

Parenting and mealtime humor

He’s forgotten what hot food tastes like 😅🤪

Book announcement

8.1K 914 464.8K

How did we get here? I wrote a book 📖♥️ ‘Things I Wish I’d Known’, publishing 7th March 2024 and available to pre-order now! 😭 It’s exact

Analysis based on 24 available posts.
Last snapshot taken: September 15, 2026